Discover Sweet

The key factor in achieving optimal vision on the mountain is selecting the right lens and its lens technology. At Sweet Protection, we have created our own proprietary lens technology, known as RIG® Lens Technology, developed in Norway to deal with the most difficult light conditions. The technology focuses on providing superior contrast enhancing vision, minimum color distortion and reduced eye fatigue.

Meet Fien van Zwieten, a dynamic force in the world of freeride skiing. Her prowess on the slopes is matched only by her distinctive style and eclectic taste in music.

Meet Ragnhild Mowinckel - Two time Olympic Medalist, World Championship medalist and World Cup Winner. We're proud to have her at our team!

Norwegian World Cup alpine ski racer, current slalom World Champion and Olympic medalist.

Meet Tommy Ford - Tommy is widely considered one of the fastest movers in ski racing, and we're proud to have him at our team.

Sweet Protection and the Norwegian Uno-X Pro Cycling Team get ready for the biggest sports moment in cycling. The countdown and the final arrangements are being made.

New Falconer 2Vi® Mips Helmet and Bushwhacker 2Vi® Mips Helmets Among Leaders



Since 2011, Virginia Tech researchers have been providing unbiased helmet ratings that allow consumers to make informed decisions when purchasing helmets. The helmet ratings are the culmination of over 15 years of research on head impacts in sports and identify which helmets best reduce concussion risk. This work is done as part of Virginia Tech’s service mission and is 100% independent of any funding or influence from helmet manufacturers.

Engineered with Formula 1 aerodynamic expertise, and developed in collaboration with the Uno-X Pro Cycling Team, the Redeemer 2Vi® Mips might possibly be the fastest helmet on the planet.

Ivar Slik was born to ride bikes. After falling in love with the sport as a child, Ivar graduated to ten years in professional road cycling, in both continental and pro continental teams. Road, MTB, gravel, he's done it all. Continually switching it up, he's taken the podium's top step in multiple disciplines.

We did sit down with him for a conversation after the dust settles on the latest instalment of Unbound.

Stronger. Lighter. Better. Introducing the next generation helmet technology platform. Engineered to outperform in performance and comfort without compromising on weight and volume.

The impact shield is additional feature to slow down the forces of an impact. Harmonizing with the EPS liner. Impact shields distributes impacts from the inside over a larger surface area. Works where the head has a sharper geometry.¨

The outer shell is the first layer of protection. We use shells with variable rigidity and elasticity. Optimized to give the ultimate protection with the variable geometry of the head.