The Ultimate Trail Helmet

The Trailblazer Mips Helmet is Sweet Protection’s latest take on the ultimate trail helmet. Earning best rating in the Virgina Tech’s Bicycle Helmet Ratings program of any helmet they have ever tested, you can set the trails on fire with confidence.​​


Get the full-face helmet that you can convert into a trail helmet, from Sweet Protection. Designed and developed in Norway.


Get the perfect helmet for all types of road and gravel biking from Sweet Protection. Designed and developed in Norway.

Featured Now

woman on bike with bike helmet and cycling gear from Sweet Protection

Paddle Sports

Dating back from the mid 80’s, when the founders of Sweet Protection fell in love with the local rivers and play spots, Paddlesports has been an important part of the brand DNA. Our helmets are at home in the wildest rivers in the world.



Sweet Protection-rider Alexey Vermulen with a superior win at the 137-mile long Belgian Waffle Ride in San Diego, California. Read Vermeulen’s own words after the amazing win.


Uno-X Pro Cycling Team, Sweet Protection Extend Collaboration, Will Develop New Time Trial Helmet.

The Uno-X Pro Cycling Team and Sweet Protection have announced that they have renewed their agreement for an additional three years, making Sweet Protection the team’s exclusive supplier of helmets and eyewear until 2025.

Shop our top sellers


Juliette Willmann

Meet Juliette Willmann, the French freeride skier based in Chamonix. In addition to being a fierce freerider competing in the Freeride World Tour, during summer’s she is also competing in the Enduro Series– and is therefore an all-year Sweet Protection athlete. We could not be prouder to welcome Juliette to our team!

Read more


Sweet Protection Named Official Year-Round Helmet and Eyewear Partner for the Iconic Jackson Hole Mountain Resort

The Norwegian-based Sweet Protection, designers of cutting-edge Snow, Bike and Paddle sports helmets, eyewear and apparel recently announced that it has been named the official year-round Helmet and Eyewear partner for Jackson Hole Mountain Resort.

Read more


2Vi: Revolution in Evolution

Stronger. Lighter. Better. Introducing the next generation helmet technology platform. Engineered to outperform in performance and comfort without compromising on weight and volume.

Read more