He got his first pair of skis in January 1999. He started skiing in Marikollen Skisenter, a small hill about 5 minutes from where he grew up, in Rælingen, Norway.
U.S. Alpine Racing Veteran Tommy Ford joins the Sweet Protection family
We are proud that three-time Olympian and veteran World Cup alpine ski racer Tommy Ford is trusting our helmets and goggles the coming seasons.
Designed by Jesper Tjäder. Made by Sweet Protection.
Sweet Protection has partnered with world-renowned freeskier Jesper Tjäder to design his very own limited edition Looper Mips helmet and Boondock RIG® Reflect goggle. Available soon in limited quantities.
Alexey Vermeulen Belgian Waffle Ride
Sweet Protection-rider Alexey Vermulen with a superior win at the 137-mile long Belgian Waffle Ride in San Diego, California. Here’s Vermeulen’s own words after an amazing win. We’re proud of you, Vermeulen!
Johanne Killi (born 13th October 1997) is a Norwegian freestyle skier from Dombås. With 7 XG medals in 13 competition starts, Killi consistently delivers at X-Games. She's tied with Marcus Kleveland, also Dombås local, for most medals of any Norwegian athlete in X-Games history.
Meet Juliette Willmann, the French freeride skier based in Chamonix. In addition to being a fierce freerider competing in the Freeride World Tour, during summer’s she is also competing in the Enduro Series– and is therefore an all-year Sweet Protection athlete. We could not be prouder to welcome Juliette to our team!
>A Aksel Lund Svindal for Sweet Protection
This October sees the launch of a new all mountain ski apparel collection for men and women. Aksel Lund Svindal has used his decades of experience to help design and develop functional and purposeful equipment to amplify your experience.
Terje Håkonsen, the Norwegian professional snowboarder who transformed snowboarding into a global mainstream phenomenon. His Pro Boondock goggle have some secret gems like the extra ventilation with the 3D mesh vents, and a hidden story in the design.
For winter 2021, we launched a very special collab project together with two times Olympic Medalist, World Championship medalist and World Cup Winner. She is one of the most dangerous alpinists you could face in a race – but the kindest spirit you will meet when the clock isn’t ticking, Ragnhild Mowinckel.