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Discover Sweet Protection

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Stories

Paddlesports, refocused

Dating back from the mid 80’s, when the founders of Sweet Protection fell in love with the local rivers and play spots, Paddlesports has been an important part of the brand DNA and history. After discontinuing the dry wear products going into 2020, the Paddlesports collection is now refocused on hardware and protection only.

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Stories

The Trailblazer MIPS Helmet

As trail riding and bikes evolve, so should the performance of your helmet. The Trailblazer is the latest evolution of our pioneering multi-piece variable elasticity shell technology, leading the way in protection performance. Now you can blaze new trails with superior protection and confidence.

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Stories

The Ronin RIG™

The Ronin sport performance sunglasses are especially designed for high-intensity sport activities but can also be worn in confidence for everyday use. With its rigid lens geometry and semi frameless design, Ronin provides unrivaled field of vision and superior optical properties. Contrast enhancing RIG™ lens technology makes sure you see every detail during your ride.

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Stories

Pole Enduro

Sweet Protection are continuing our focus on MTB Enduro with the main sponsorship agreement with Pole Enduro Race Team. The Pole team will race in the Enduro World Series using our Helmets, Eyewear and Protection.

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Stories

Uno-X

Sweet Protection is one of the main partners of the first UCI Pro Cycling Team from Norway; Uno-X Norwegian Development Team. Using our Falconer Aero MIPS and Tucker MIPS helmets we believe they will make a strong impression in the professional peloton this season.

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Stories

Sikkerhet i vinterfjellet

Hvis du beveger deg i skredfarlig terreng, så er det forpliktende og forbundet med risiko. Det er ikke til å stikke under en stol, det er alltid litt risiko til stede. Gjennom denne videoserien på tre deler guider Jørgen Aamot oss gjennom hva det viktigste er å huske på i vinterfjellet; før tur, ute på tur og når ulykken skjer.

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Stories

Linn in Japan

Linn Cecilie Mæhlum started alpine skiing at the age of seven and competed for years. This gave her a solid foundation for when she six years ago started to look around for new challenges and found her next big love: freeskiing.

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Stories

The Ascender MIPS helmet

This is the sweet spot between optimal ventilation and best-in-class protection. The Ascender MIPS is a triple certified ski mountaineering helmet.

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Stories

The Supernaut Collection

Supernaut is lightweight and breathable. A complete collection for backcountry skiers venturing into the big mountains.

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