FEATURED POST 12th of April
Work life bike
They ride their bikes for the good coffee, the excitement and the friendships: Meet our road bike ambassadors and follow them on their constant journey of balancing work, biking and life in general.
The Clockwork World Cup is a close-fitting goggle enabling a field of vision like no other goggle on the market developed in cooperation with and used by our World Cup racers.
RIG™ is a revolutionary lens technology developed by Sweet Protection to provide superior contrast enhancing vision with minimum color distortion.
The Clockwork is our supreme field of vision goggle for all round use. This close-fitting goggle enabling a supreme field of vision has a sculpted toric lens with extreme impact resistance featuring GORE® Protective Vents and the RIG™ lens technology. Comes in two sizes – normal and MAX. Developed in cooperation with our World Cup racers.
Sweet Tech Talk: The Arbitrator MIPS helmet
We are revolutionizing the way you ride. You never have to choose sides again. This season we are presenting you the best of two worlds, settling a long-time dilemma between downhill and trail biking with this new convertible full-face helmet.
Sweet Protection Ambassador Program
Sweet Protection is revamping the Ambassador Program and is looking at new ways of meeting potential ambassadors for summer 2019. The program is open for both road bikers and mountain bikers.
Coming from a land situated far North, we know the limits of weather. We also know how to push those limits. If we only rode under a sunny, blue sky we would miss out on so many experiences and so much fun.
They ride their bikes for the good coffee, the excitement and the friendships: Meet our road bike ambassadors and follow them on their constant journey of balancing work, biking and life in general.
Meet Ragnhild Mowinckel, a Norwegian World Cup alpine ski racer and Olympic medalist.