Live to play another day

Everything we do begins and ends with passion. It unites us in our urge to explore and challenge ourselves - our desire to embrace the moment and feel alive. It’s what drives us at Sweet Protection to create superior products that not only keep people safe, but empower them to keep playing. To live to play another day is to live out your passion, pushing your limits no matter where you choose to play. We blend industry-leading innovation with the finest craftsmanship available to create the safest and most advanced Helmets, Eyewear, Protective gear and Apparel for Ski & Snowboard, Bike and Paddlesports.

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Bike Helmets

Award-winning helmets covering all the genres of biking. From racing to gravel and commuting, for adults or juniors - our passion is your protection.

Sport Performance Sunglasses

Memento, Shinobi or Ronin, we have the styles to help you achieve the look and performance you desire. The RIG® lens technology is available in all our eyewear models.

Bike Apparel

Drop- or flat bars, we don’t care – our Bike apparel focus on function and performance so that you can get the most out of the ride.

Shinobi sport performance sunglasses

Built around a 2.2mm thick toric lens and with an easy and secure lens-change mechanism
Ideal for high speed activity, Shinobi is made to race the clock and help you come our ahead of time after time.

All new: Memento

From morning on the mountain to evening on the town, Memento sunglasses are made to fit all paths of the active lifestyle.

Award-winning helmets. New colors.

Bike helmets designed and developed in Norway. The Sweet mantra; 'Stronger. Lighter. Better' guides all our decisions. We always improve by design and never compromise on safety. Our passion is your protection.

RIG® lens technology. Gives you the vision to push your limits no matter where you play

RIG® is a revolutionary lens technology developed by Sweet Protection to provide superior contrast enhancing vision, minimum color distortion and reduced eye fatigue. Developed based on the physics of light transmission, RIG® works by controlling which wavelengths of light are transmitted through the lens, thus enabling the eyes’ to see more details, and protecting them from harmful light. RIG® technology is available in all our eyewear models, so you can enjoy Class 1 optics through whichever eyewear best suits your needs. By choosing to 'RIG® your experience', you are choosing game-changing vision that allows you to push your limits no matter where you play.


Helmets and protection
Small but mighty! Make sure your little ones have the best gear to stay out with you, in comfort, all day.
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