Amplify
your
experience

Amplify your experience

For Sweet Protection

Introducing the Aksel Lund Svindal Collection

If you nail the apex, you're gonna be fast!

- Aksel Lund Svindal

Introducing a new all mountain ski apparel collection for men and women. Aksel Lund Svindal has used his decades of experience to help design and develop functional and purposeful equipment to amplify your experience.

Axel Lund Svindal skiing dressed in new all mountain ski apparel collection Axel Lund Svindal stands with his back dressed in new all mountain ski apparel collection, helmet and goggles from Sweet Protection

Guided by the symbol >A,
we strive to create
greater products.

With an uncompromising approach to the product design, combined with experience, passion and attention to details, we strive to offer the most innovative products to the market.

Functional and purposeful products to empower your next adventure. Our mission is to help create memorable moments, allowing you to enjoy your favorite activity - alone or with friends.

The equipment should not limit the experience but make it even greater.

Axel Lund Svindal dressed in new all mountain ski apparel collection

Men's

The men's collection is based on advanced construction with articulated fit ensuring unrestricted mobility. Engineered with all the technical details for skiing on and off the piste.

Women's

The women's collection is based on advanced construction with articulated fit ensuring unrestricted mobility. Engineered with all the technical details for skiing on and off the piste.

Read about Aksel

Want to find out what all the fuzz is about? Read more about Aksel Lund Svindal, and discover our common passion.

Want to find out what all the fuzz is about? Read more about Aksel Lund Svindal, and discover our common passion.