Emil Johansson - A Slopestyle Sensation
Hailing from Sweden, meet Emil Johansson, often considered an icon when it comes to mountain biking and slopestyle riding. When you talk to his peers, they will refer to him in a league of his own, within no one above or beneath. Johansson has swiftly risen through the ranks of the mountain biking world, captivating audiences with his remarkable skills, innovative style, and unwavering passion for the sport and up-and-coming young guns.
Sweet Protection is proud to have Emil on the team and together with him, announce our latest innovation - a newly developed MTB full-face helmet. The Swedish slopestyle star has played a pivotal role as a key contributor in the development process of the helmets.
The Sweet Protection Collaboration
Working with Emil Johansson will be a collective partnership, where Johansson is deeply integrated into the design and development process of new MTB helmets. For us at Sweet Protection this means maximizing world-leading rider insights in the design and development processes, which aligns with our goal of relentlessly searching for perfection.
Of course, both having Scandinavian roots, this spirit will be reflected in the new helmets fitting both Sweet Protection’s and Emil’s style.
Emil is currently riding with our Bushwhacker 2Vi® Mips Helmet, while we are working together with him on our biggest MTB project yet, launching spring 2025. Subscribe to our newsletter to get the news first.
The Sweet Protection Collaboration
Working with Emil Johansson will be a collective partnership, where Johansson is deeply integrated into the design and development process of new MTB helmets. For us at Sweet Protection this means maximizing world-leading rider insights in the design and development processes, which aligns with our goal of relentlessly searching for perfection.
Of course, both having Scandinavian roots, this spirit will be reflected in the new helmets fitting both Sweet Protection’s and Emil’s style.
Emil is currently riding with our Bushwhacker 2Vi® Mips Helmet, while we are working together with him on our biggest MTB project yet, launching spring 2025. Subscribe to our newsletter to get the news first.
“My decision to work with Sweet Protection was a no-brainer. It was all about finding a partner that is known for the safest helmets on the market, with great aesthetics, and design language.”
— Emil Johansson
What is on Emil’s gear list?
Fixer Carbon 2Vi® Mips Helmet
Engineered for downhill dominance, built for ultimate protection, and designed for peak performance.
Fixer Carbon 2Vi® Mips Helmet
Engineered for downhill dominance, built for ultimate protection, and designed for peak performance.
Slopestyle and Mountain Bike
Stronger. Lighter. Better.
Explore the Sweet-universe.
25.05.27
Athletes
On our "Meet Our Athletes" page, you can explore the incredible stories and achievements of the athletes who trust and rely on Sweet Protection gear. From daring mountain bikers conquering rugged trails to fearless skiers and snowboarders carving through powdery slopes, our athletes embody the spirit of adventure and resilience.
Read more
25.06.22
Uno-X Mobility & Sweet Protection
Sweet Protection is one of the main partners of Uno-X Mobility, the first pro cycling team from Scandinavia.
Read more
25.06.22
Eirik Hansen
Meet Eirik Hansen, an icon from the whitewater kayaking and expedition kayaking-world.
Read more