Alexey Vermeulen


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Alexey Vermeulen

Meet Alexey Vermeulen, the 26-year-old dachshund-loving former WorldTour racer turned gravel aficionado from Boulder, Colorado. Though he started his career on skinny tires, he also hits the gravel roads with his standings in the WorldTour for dirt and knobby tires in 2018. Alexey is on the Sweet Protection road-cycling team. Meet the American!

Alexey’s Collection

Get road-ready with Alexey’s gear.

Winner - The Beligan Waffle Ride

Sweet Protection-rider Alexey Vermulen with a superior win at the 137-mile long Belgian Waffle Ride in San Diego, California in 2022. Here’s Vermeulen’s own words after an amazing win. Let’s go!

“My favorite part about Sweet Protection helmets is how well they fit and moreover, the fact that unlike most companies they cover so much adjustment that I think everyone will love them.”

Alexey Vermulen

Road Cycling

The Crossfire Collection

The Crossfire collection is for anyone who rocks tight gear and looks for adventure on long stretches of road or gravel. The entire collection offers comfort, performance, and protection for longer or multi-day rides.

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Our athletes



On our "Meet Our Athletes" page, you can explore the incredible stories and achievements of the athletes who trust and rely on Sweet Protection gear. From daring mountain bikers conquering rugged trails to fearless skiers and snowboarders carving through powdery slopes, our athletes embody the spirit of adventure and resilience.

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Our athletes


Uno-X Mobility & Sweet Protection

Sweet Protection is one of the main partners of the first UCI Pro Cycling Team from Norway; Uno-X Pro Cycling Team. They are using our helmets, eyewear, and off-bike wear for the upcoming seasons. We are proud to support the team as they aim to make their mark in the major pelotons and compete in the prestigious Tour de France 2023.

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Aniol Serrasolses

Aniol Serrasolses is a professional kayaker known for his daring expeditions and exceptional skills on the water.

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Harald Philipp

Harald Philipp stands as a luminary figure in the realm of mountain biking, renowned for his unparalleled skill, daring spirit, and profound passion for exploring the world's most challenging terrain.

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